Wood-fired core
Pizza & Pasta
Hot, visual and built around the signature oven.
SOPRANOS™ PIZZA
Traditional Italian.
Distinctively Refined.
Wood-fired flavour. Refined design. A distinctive franchise opportunity.
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The Brand
Good pizza.
Real people.
Good vibes.
SOPRANOS™ PIZZA is a modern Italian-inspired wood-fired eatery destination where quality food, refined design and genuine hospitality come together in a distinctive, accessible format.
QualityFood customers want to come back for.
ServiceFriendly, efficient and genuine.
AtmosphereWarm, contemporary and unmistakably SOPRANOS™.
Distinctive by design
A store people notice.
Bold red and white façades, warm interior lighting, an open counter, clear pick-up and a signature red wood-fired oven create a high-visibility brand experience.
01Signature Oven
Visible fire theatre creates product credibility.
02Clear Pick-up
Collection is obvious and operationally separated.
03Brand from Distance
Large illuminated identity and high-contrast façade.
04Compact Flow
Counter, prep, oven and hand-off designed for speed.
The Experience
Built around craveability.
Beyond pizza.
The SOPRANOS™ menu combines a strong wood-fired pizza and pasta core with high-appeal desserts, shakes, freezos and soft serve.
Dessert & treats
Freezos & Shakes
High-appeal add-ons that broaden the customer occasion.
Something extra
Soft Serve
A simple, indulgent finish to the SOPRANOS™ experience.
One brand. Every touchpoint.
Designed as one system.
Team
Uniform, grooming and service standards.
Delivery
Branded bikes, bags and customer hand-off.
Brand Presence
Store, team, product, digital, delivery and marketing.
Franchise Opportunity
Build your SOPRANOS™
PIZZA opportunity.
SOPRANOS™ PIZZA is a modern wood-fired pizza concept built for distinctive stores, disciplined operations and scalable growth.
80m²
Benchmark store footprint
FROMR1.8M incl. VAT
Indicative turnkey + start-up*
5% + 2%
Modelled royalty + marketing
*Indicative figures only. Final investment is subject to site, landlord works, final specifications, supplier quotations and contract.
Why SOPRANOS™
A focused operating model.
Distinctive BrandStrong red, white and black identity designed for recognition.
Wood-Fired TheatreA visible signature oven creates a powerful focal point.
Compact FormatA focused store model designed around efficient flow.
Multiple Sales ChannelsDine-in, collection, digital ordering and delivery.
Repeatable Brand SystemDefined standards across store, product, team and marketing.
From site to opening — and beyond
Structured franchise support.
01
Market & Site
Trade-area review, site viability and format selection.
02
Design & Build
Approved layout, signage, fit-out specs and project coordination.
03
Supply & Systems
Product specs, packaging, systems and opening inventory.
04
Training
Owner/operator and team training on product, service and controls.
05
Opening Support
Pre-opening readiness, launch marketing and opening-week guidance.
06
Ongoing Performance
Brand standards, KPI cadence, local marketing and coaching.
Who we're looking for
Hands-on.
Commercial.
Brand-led.
The strongest SOPRANOS™ franchise partners combine financial readiness with practical leadership, disciplined cost control and a genuine commitment to the customer experience.
- Financial capacity
- Business acumen
- People leadership
- Hands-on involvement
- Brand mindset
- Customer focus
Hospitality, retail or management experience is advantageous — but not mandatory.
Your route to opening
Seven clear steps.
01Enquire
Share your profile, preferred area and investment capacity.
02Qualify
Discuss fit, funding, involvement and territory.
03Discover
Review the concept, economics and operating expectations.
04Site
Identify and approve a viable location and store format.
05Agree
Complete due diligence, disclosure and franchise agreement.
06Build & Train
Fit out the store and complete operator/team training.
07Launch
Complete checks, local marketing and opening support.
Franchise Application
Ready to build something distinctive?
Tell us about yourself, your preferred territory and your investment plans. This initial application helps our franchise development team understand the opportunity before the first conversation.
Frequently asked questions
Clear answers before you take the next step.
How long does the approval process take?
Typically 1–2 weeks, depending on the completeness of documentation and site approval.
How long does it take to establish a new franchise store?
Typically 8–10 weeks from franchise approval to store hand-over and opening, subject to site and build conditions.
Is food experience required?
No. Hospitality, retail or management experience is advantageous, but not mandatory.
What ongoing fees apply?
Royalties, marketing contributions and applicable operational fees are payable as outlined in the Franchise Agreement.
Can I own multiple stores?
Yes, subject to operating performance, financial capacity and franchisor approval.